Content Questions: Turning Down a Guest Blogger

Have a content question?  Submit a query and get advice from leading content marketers as part of our monthly series. Q:  How do I tactfully turn down a bad guest blogger? I host a blog that I'm pretty proud of - we get solid traffic and we are reasonably well-known in our industry.  I get lots of requests from people who want to write a guest post on my blog. I have a screening process … [Read more...]

Content Question: New Social Networks

Have a content question?  Submit a query and get advice from leading content marketers as part of our monthly series. Q:  When should I join a new social network? It seems like there is a new social media network every few hours.  At what point is it worth trying to get our brand on these new platforms?  Should we be the first to join or sit back and let others explore first before dedicating … [Read more...]